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February 18, 2008
helvetica
You wouldn't think a documentary about a font could be interesting (well, I would, but that's another story). But you'd be wrong. I have been a font geek ever since taking a typography course in 2005, but even non font-geek Adam really enjoyed Helvetica.
Helvetica, a ubiquitous typeface that turned 50 in 2007, is both celebrated and maligned in this nifty little film. We hear from design heavyweights such as Michael Beirut and Rick Poynor, and learn about the history and proliferation of a font that was considered the pinnacle of Swiss modern design. Even I didn't realize how much a part of the visual landscape Helvetica is. It's an inspiring movie too, full of fantastic contemporary design and really interesting interviews. The soundtrack is great as well.
So even if you don't think type is interesting, this movie might change your mind.